So, you don’t have a business website, but you are thinking about it. What’s the hangup? Are there too many free and confusing do-it-yourself options out there? Is the World Wide Web overwhelming? Do you believe that a Facebook page is working for you? Is there too much overhead? Does it seem too costly? Do […]
Good Business
Customer Satisfaction: Reporting Measured Results
We are happy to report that our all time customer satisfaction rating is 97% positive! We say this not to brag, but rather to highlight an important aspect of our business — our relationships with our customers. We value our customers, and their opinions, too. Without their input and honesty, we would not be able to […]
Empathy is Our Customer Acquisition Strategy
I have always considered myself a really good listener. I’m the kind of guy in touch with his emotional side. It has been an asset to my business and in my relationships with my customers, as well as in my personal life. But lately, I’ve been thinking that I need to go beyond listening and […]
Why Building Your Own Website Is Often Bad for Business
It happened to me again recently: A potential customer told me that he was “tech savvy” and wanted to build his business website himself. He, like many small business owners I have encountered, seemed threatened by lack of budget or by someone else helping him with his business, or has been burned in the past […]