So, you don’t have a business website, but you are thinking about it. What’s the hangup? Are there too many free and confusing do-it-yourself options out there? Is the World Wide Web overwhelming? Do you believe that a Facebook page is working for you? Is there too much overhead? Does it seem too costly? Do […]
We hear this often: “I haven’t touched my website in two years. Why is it broken now?” Exactly. Maybe you haven’t touched your site in two years — or two months. Or two IT guys ago. Or two semesters ago when your son, a college freshman who thought building websites was cool and easy, was […]
Outdated content on your website: you’ve been meaning to get to it, but it just hasn’t happened yet. Perhaps it’s the same way you feel about rearranging your cupboards, or that sock drawer, or maybe your toolbox. For some, updating outdated content on a business website is like garnering enthusiasm to wash your ceiling fans. […]
HTTPS. You see it all the time when you browse the Internet. But what if you are new to the Internet, or what if you aren’t new to it, but you don’t quite get it? Not everyone knows how the Internet works, and that’s okay … if you’re not going to have a website. But if you […]
Recently, I attended a breakout session at a conference about how content can help or hurt one’s business. The speaker, an amiable guy and well known in this conference community for his marketer’s perspective and data-driven approach to building web sites, offered up some important points to the mostly business track audience of web designers […]
